Financial clarity. Better decisions.
Strategic Finance Partnership for Growing SMEs.
Are you flying blind? Measure your financial clarity.
The AEDVAL Score identifies the blind spots that may be limiting growth, profitability or cash flow.
- How clear is your cash runway?
- How reliable are your monthly numbers?
- Can you see where the business truly makes money?
A structured self-assessment that identifies financial blind spots across seven dimensions.
Scored Across Seven Dimensions
Financial Visibility · Profitability Quality · Cash Flow & Liquidity · Growth & Funding Readiness · Operational Efficiency · Strategic & Risk Position · Decision Intelligence
Who we work with
Built for growing SMEs
Growing business often reach a point where the numbers become more complex, decisions carry greater consequences, and what worked in the past is no longer enough. AEDVAL is designed for businesses that have outgrown basic bookkeeping and need clearer financial visibility, stronger forecasting and better decision support.
Professional Services
Agencies, consulting firms, IT services and other knowledge-based businesses looking for greater visibility into performance, profitability and cash flow.
Construction
& Trades
Project-based businesses that need better control over margins, cash flow, forecasting and operational performance.
Growth
& Inflection
Businesses preparing for growth, financing, succession, acquisition or transformation. Any sector, when your finance function needs to catch up to your ambition.
Not sure where to start? Get your free AEDVAL Score
Your results page tell you which of the three services below fits your business today.
Three ways to engage
Assess. Strengthen. Transform.
Choose the level of support that matches where the business is today and what decision needs to be made next.
Diagnostics
Understand where you stand
Structured assessments that identify financial gaps, risks, readiness issues and practical next steps.
- AEDVAL Score and Financial Clarity Diagnostic
- Funding, Exit and Growth Readiness
- 90-day roadmap and priority actions
Strategic Finance
Get CFO level partnership and build stronger financial foundations
Monthly strategic finance partnership for owners who need clearer reporting, forecasting, cash discipline, and stronger decision making advice.
- Monthly financial review
- 13-week cash forecast
- Management reporting and KPIs
Transformation
Prepare your business for its next stage of growth
Project-based support to improve systems, reporting, forecasting processes, controls and the finance operating model.
- Reporting and KPI design
- Budgeting and forecasting processes
- Systems, automation and finance team model
About AEDVAL
Finance leadership for businesses that need more than bookkeeping
AEDVAL helps bring clarity to financial performance, cash flow, planning and priorities so leaders can make confident decisions and build a stronger foundation for growth.
Development Finance
Experience supporting entrepreneurs and SMEs
Canada / Quebec – UK
International finance perspective
Aerospace, Construction, & Services
Large-company finance discipline adapted to SMEs
Transformation
Systems, reporting and finance operating model
Startup & Growth
Hands-on CFO experience in growth environments
Our Network
AEDVAL combines senior finance expertise with AI-augmented operations for the most optimal results. With a trusted network of specialist across strategic finance, accounting, tax, data and analytics, technology and business transformation, this flexible model brings the right expertise to each engagement as client needs evolve.
Jessica François
Founder & CEO
Jessica François founded AEDVAL after more than two decades working across finance leadership, business transformation and growth environments in Canada, Europe, Latin America, and the UK. She brings that experience to owner-managed SMEs that need practical financial clarity and decision support.
Executive finance expertise. Powered by AI augmented operations. Delivered through a network of trusted specialists.
What Changes
What clients typically gain?
Five outcomes that compound when financial clarity becomes a habit, not a project.
Cash Visibility
Know your runway. Spot shortfalls earlier.
Stronger Forecasting
Model scenarios before committing.
Faster Reporting
Close in days, not weeks.
Profitability Insight
See margin by client, service or project.
Funding
Readiness
Prepare materials that withstand scrutiny.
Real Outcomes
What clarity looks like
in practice
4 ⟶ 12
Months cash on hand
Structured working-capital discipline and receivables management extended cash runway from four months to over a year, giving the business more breathing room.
Professional services · mid-size SME
20+
Active projects, one view
Project-level profitability surfaced for the first time, changing which jobs were pursued.
Construction & Trades
Funding Ready
Forecast package built
Three-year forecast package aligned with bank expectations and financing discussions.
Growth SME · financing readiness
Insights
Clear insights
on what really matters
for your business
Short reads for business owners. Clear actionable insights that drive better decision making.
